Elon Musk's artificial intelligence startup xAI has introduced Grok-3, the latest iteration of its chatbot, as it looks to compete with Chinese AI firm DeepSeek, Microsoft-backed OpenAI, and Alphabet's Google.

In the call Musk also talked about Grok 3’s ability to reduce the curse of AI chatbots, the errors that creep into AI – often called 'hallucinations' – by going back and forth through the data and tries to achieve logical consistency, so if it has wrong data that doesn’t fit reality, it will reflect on it and remove the error.

Musk’s artificial intelligence startup xAI debuted its updated Grok-3 model, showcasing a version of the chatbot technology to challenge OpenAI.