Anitta is back. The Brazilian singer dropped her first song of the year, sharing the new single "Romeo" and an accompanying music video on Thursday. The artist starts the video looking like an angel,

Anitta has released “Romeo,” her first solo single this year, and a follow-up to her Grammy and Latin Grammy-nominated, “Funk Generation” album. An artist known for her work across numerous genres, the Brazilian star makes a return to reggaeton with “Romeo,

The campaign will be carried across several touch points including activations at the Super Bowl and Coachella.

True Religion has tapped Brazilian pop star Anitta to kick off its new marketing platform, called “Own Your True.” “Anitta isn’t afraid to be bold and confident,” Kristen D’Arcy, True Religion ’s chief marketing officer, told WWD. “She tells her story in our 60-second video and epitomizes Own Your True.”