Deep search
Search
Copilot
Images
Videos
Maps
News
Shopping
More
Flights
Travel
Hotels
Real Estate
Notebook
Top stories
Sports
U.S.
Local
World
Science
Technology
Entertainment
Business
More
Politics
Any time
Past hour
Past 24 hours
Past 7 days
Past 30 days
Best match
Most recent
Dell, Apple
Dell 'dumps' branding across laptop lineup; goes the 'Apple way'
Dell has abandoned its long-standing XPS and Inspiron brands for a simplified tiered naming system: Dell, Dell Pro, and Dell Pro Max. The change aims to create more memorable, easy-to-pronounce names and boost demand in a weak PC market.
Dell kills XPS and Optiplex brands, adopts Apple-inspired three-tiered naming scheme for its PCs
No more Inspirons or XPS for Dell as it rebrands its consumer products as Dell, business and enterprise become Dell Pro, and workstation devices get Dell Pro Max branding.
Dell dumps its PC brands to be more like Apple
So long XPS, au revoir Inspiron, later, Latitude. Dell is officially giving its existing PC brands the boot at CES 2025 and moving to terms that normal people will actually understand: Dell, Dell Pro and Dell Pro Max.
2h
The Fastest Apple 2024 MacBook Air Ever Is at Its Lowest Price, Cheaper Than iPhones
Armed with the state-of-the-art M3 processor and 512GB of storage, the 2024 MacBook Air is one of Apple's best ever.
1d
So you're telling me Dell's new laptop rebrand isn't a joke?
Dell has taken pot shots at Apple in its ads before, and the brand is often seen as one of the Cupertino company's biggest ...
2d
Dell Unveils Apple-Like Rebrand in Bid to Make PCs Cool Again
Dell Technologies Inc. is re-branding its PCs in a manner reminiscent of Apple Inc.’s naming conventions in an effort by the ...
5h
on MSN
Dell is changing the names of its laptops—and they sound a lot like Apple devices now
Dell is renaming its lineup of laptops, using the same suffixes that Apple uses for the iPhone. Dell is renaming its lineup ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback