Mattel has launched Synth Riders Experience—Barbie Dance ‘n Dream, a Barbie dance experience for the VR rhythm game Synth Riders ... Players can dance at the roller disco, soak up the sun ...

Dolled-up patrons can also play video games in the living room, decorate holiday cookies in the kitchen and visit a station to create their own Barbie-inspired phone case free of charge.

"Today I'm proud to know that little girls who wear hijab and, just as powerfully, those who don't can play with a Barbie who chooses to wear a headscarf," she said. "She's a Barbie who is strong ...

“Our partnership with Nex combines our shared commitment to play ... and we can’t wait for players to experience the game and celebrate their limitless potential with Barbie.” ...