Tesla, Elon Musk and brand value

Tesla’s brand value plummeted in 2024 as Musk splits opinion
Tesla saw its brand value fall for the second year running in 2024, giving way to Toyota as the auto market's most valuable brand.
Tesla brand value shed $15 billion in 2024 with aging lineup, Musk at helm, researchers found
The value of Tesla’s brand dropped for a second straight year, according to research and consulting firm Brand Finance.
Tesla’s brand value fell by $15 billion in 2024 — due to «antagonism» Elon Musk and an aging model lineup
The “consideration” rating (i.e., whether people would consider buying from the brand) for Tesla significantly dropped in Europe — from 21% to 16% on average from 2024 to 2025; however, in the USA the automaker still has a fairly high “reputation” score — 90%.
Toyota World’s Most Valuable Car Brand, Tesla Falls To 4th Over Aging Cars, Musk
Hyundai, Mercedes and Toyota were all ranked ahead of Tesla, and BMW is just one place behind in Brand Finance's study
Tesla's Brand Value Drops 26% In 2024 Amid Declining Sales And CEO Elon Musk Stirring Controversy
Tesla's brand value fell 26% in 2024, marking a second consecutive annual decline, according to research and consulting firm Brand Finance. An aging vehicle lineup and CEO Elon Musk's controversial public behavior are key factors in the decline.
Tesla’s aging lineup and Musk’s polarising influence drag brand value down by $15 billion
Tesla, once synonymous with innovation and dominance in the electric vehicle (EV) market, is facing mounting challenges. The automaker’s brand value plummeted by $15 billion in 2024, a 26% drop from the previous year.
Tesla starts sales of revamped Model Y in U.S. for about $60,000
The Model Y Juniper has a price tag of $59,990, not including a federal tax credit of $7,500 for new electric vehicle ...
Tesla brings its redesigned Model Y to the US, but keeps selling the old one too
The Launch Edition New Model Y is available in one trim level, with a price starting just shy of $60k before incentives and deliveries starting in March.
Tesla's 'Brand Value' Plummeted By $15 Billion In 2024: Report
Tesla's trillion-dollar stock market valuation may sound like a win. But here's another metric that paints a far less rosy ...
Gear Patrol on MSN13d
Tesla’s New Model Y Takes the ‘Cyber’ Look Mainstream, Minus One Key Design Choice
The next iteration of Tesla's top-selling EV has officially debuted in China and Australia, teasing what American buyers ...
Elon Musk is already offering the first price cuts for his Tesla Cybertruck
Brand new inventory of the Cybertruck is already being marked down by well over $1,000 each after just one quarter of its ...
Tesla issued a recall for nearly 240K vehicles. How to tell if your car's on the list
Model 3, Model S, 2023-2025 Model X, and 2023-2025 Model Y vehicles were recalled due to a faulty rearview camera that causes ...
Chinese car brand to rival Tesla with more affordable EV hitting UK in weeks – it even slows after reading road signs
A NEW Chinese car brand that could rival Tesla will begin rolling out affordable EVs in the UK in a matter of weeks. The tech ...
A Ton Of Tesla Owners Want To Sell Their Cars Because Of Elon Musk: Survey
One in three Tesla owners surveyed in the Netherlands are considering selling their car. The reason? CEO Elon Musk. With more ...