Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. The U.S. government is being pressured to mandate ...

Food packaging is becoming a hot spot for marketing claims but how do you know which ones are legit and helpful, and which are downright scams? We have answers.

Walking through a grocery store can feel straightforward, but much of what appears simple is carefully engineered. Packaging, language, and visual cues are designed to influence quick decisions, often ...

Food labels can be confusing, and telling the difference between similar-sounding claims on food packages is sometimes downright baffling. Does “multigrain” mean “whole grain”? Which will have less ...

You want your patients to eat healthier. But American food labels don’t make that easy. A few diet and nutrition specialists offer tips for teaching your patients about food labels — including updated ...

Canadians shopping at the grocery store in recent days may have noticed new dietary warnings on packaged foods. That’s because new Health Canada regulations came into effect on Jan. 1 that require ...