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iSpot offers lower Super Bowl LIX viewership data than Fox
iSpot measures the effectiveness of commercial spots airing on traditional and connected TV using proprietary methods. It wasn’t clear why iSpot’s viewership figures for Super Bowl LIX ...
Business Insider4y
Tech firm iSpot's CEO explains how its first acquisition will help big brands like Procter & Gamble understand how their TV ads perform
Consolidation continues to roll up advertising tech companies that specialize in changing how TV ads are bought, sold, and measured. ISpot.TV — a TV measurement firm that pulls together data ...
Ad Age1mon
Super Bowl 2025’s 10 most liked commercials, according to iSpot’s surveys
Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 32 min ago By Gillian Follett - 3 hours 39 min ago By Ad Age and Creativity Staff - 4 hours 30 min ago By Tim Nudd - 5 ...
Fierce Pharma2d
AbbVie regained TV ad spending lead amid February slowdown, with Rinvoq and Skyrizi back on top
The third-place slot marked another return to form. Novo Nordisk’s Wegovy reclaimed the seat it held in December, backed by ...