JCPenney Merges with Aéropostale Owner to Form Catalyst Brands
The department store chain said that the all-equity merger brings its banner and various exclusive private brands under the ...
CNN4d
A zombie mall store king is born: JCPenney merges with Forever 21 owner
JCPenney is merging with a company that owns a number of other once-bankrupt clothing stores, including Forever 21 and Brooks Brothers, to form a new company that will hold significant sway over ...
Campaign US5d
In the post-bankruptcy chapter of its story, JCPenney names Mischief as new creative agency
JCPenney, once a cornerstone of American retail, named Mischief @ No Fixed Address as its new creative agency, a move that ...
Seattle-based Eddie Bauer’s parent company merges with JCPenney
Eddie Bauer and a handful of other brands are under the same umbrella as JCPenney after a merger between retail groups.
Marketing Dive6d
JCPenney hires agency Mischief, seeking bigger creative swings
Disruptor shop Mischief is tasked with developing a new creative platform and delivering bold marketing for the department ...
How Gen Z turned awkward holiday photos into viral gold for JCPenney Portrait Studios
The awkward holiday photo trend renewed JCPenney Portrait Studios and attracted new Gen Z customers, enhancing JCPenney's ...