We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

Keeping up with Mattel's Hot Wheels releases could feel like a full-time job. Here's a set some of you might not have known ...

(Bethany Baker | The Salt Lake Tribune) Ian Weber, who has collected Hot Wheels his entire life, shows off the rare 1995 ...

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

Hot Wheels collectors rejoice! After over a decade of waiting, the first Ferrari casting is coming up. The SF90 is just an ...

Toy Fair 2025 featured no shortage of plush toys, but when it came to scouting out the best *new* collections, Atamas ...

A new exhibition coming to Corey Helford Gallery on March 15 will be “the perfect kickoff” for toy company Mattel Inc.’s 80th ...

Mattel is continuing its ongoing 80th anniversary celebrations with the Toys As Art, Art Inspired By Toys: Mattel’s 80th ...

Classic Mattel toys include, above, clockwise from left, all-female presidential ticket dolls, the Hot Foot T-Bucket Dragster Hot Rod Ride-On car and Hot Wheels, which were first introduced in 1968.

In addition to foundational Mattel brands such as Barbie, Hot Wheels, Matchbox and card game ... The proud declaration “We Make Toys” is painted in giant letters, in the signature ruby-red ...