The chain, which has more than 45,000 stores worldwide, has attracted customers with cheap ice cream and bubble tea.
It has more than 45,000 locations, a $10 billion valuation, and a beloved snowman mascot. Now, it’s eyeing global expansion.
Mixue Bingcheng has overtaken McDonald's and Starbucks to become the world's largest food and beverage chain by store count.
It may be a massive fast-food behemoth, but McDonald's is no longer the world's biggest fast-food chain, according to a ...
Mixue Ice Cream and Tea is now the world’s largest fast food chain, closing last year with 45,000 stores across China and 11 other countries, more than doubling its locations in just three years. A ...
When you think about the most famous fast food chains in the world, companies like McDonald’s, Burger King, and Starbucks ...
Newsweek reports how neither McDonald’s nor Starbucks are the largest food and beverage chain by store count any more. That ...
McDonald’s is no longer the largest restaurant chain in the world. Mixue Bingcheng is a Chinese bubble tea and ice cream ...
Chinese chain Mixue Bingcheng has overtaken McDonald's as the world's largest fast-food chain with over 45,000 outlets ...
and holds an ice cream cone on a stick like a scepter." He has become the store's definitive symbol, coming to life on social media and engaging with fans in real life. Mixue could expand to the ...
It sells ice cream and sugary drinks for under $1. Its mascot looks like the love child of Frosty the Snowman and the ...