Big new EV concept shows Buick’s Electra sub-brand design direction for the Chinese market. Buick is big in China, and the Electra, as we last knew it, was big everywhere. Back when Sinatra was ...

With an expansion for the Electra sub-brand and no chance of making it to the U.S. market, it looks like the Buick Electra E5 ...

Ford Lightning. Some historic car names are just begging to be brought back as new-age electric vehicles, but the best one has always been the Buick Electra – and now, it’s back. Meet the ...

Buick is turning Electra into a subbrand in China and is teasing a new minivan, SUV, and sedan, the latter of which appears to be based on last year's Electra-L concept. The Buick Electra ...

The Electra GS Concept is one pretty machine. As mentioned, Buick also broke news that their new EV and hybrid sub-brand will don the Electra name. Currently, plans call for six new electric and ...

While Buick has only recently re-found its footing ... year-old brand released a trio of "new energy vehicles" under a new Electra sub-brand using a "next-generation super architecture" called ...

Buick is redefining its Electra sub-brand in China, with a focus on all types of electrified vehicles, including PHEVs and EREVs, not just BEVs.

The return of General Motors’ Buick Electra nameplate in the form of the Electra GS concept is honestly one of the coolest throwbacks wrapped in a forward-looking package we’ve seen in a while.

Buick confirms plans to launch six Electra-branded EVs and plug-in hybrids in China, including a minivan, SUV, and sedan. The Electra E5 SUV’s U.S. launch remains delayed, with new China-built ...

Buick just unveiled the all-new Electra-GS concept for the Shanghai Auto Show. It’s all-electric, has four doors, and was created by GM’s China design team. It’s the latest in a series of ...

Today, Buick is fighting for market share in its biggest market among a spate of home-grown electric vehicles, the plan being to group them under a new Electra sub-brand there. The Electra GS ...