How did Snoop Dogg land his own college football bowl game sponsorship? Here's what to know on the Snoop Dogg Arizona Bowl:

The rapper performed at Minnesota’s U.S. Bank Stadium with country star Lainey Wilson and HUNTR/X of “Kpop Demon Hunters” fame. Italian tenor Andrea Bocelli and his son, Matteo, came out and joined them all to sing “White Christmas.”

Martha Stewart introduced "Snoop's Holiday Halftime Party" during "NFL Christmas Gameday" Thursday. "KPop Demon Hunters'" HUNTR/X also performed.

Miami (Ohio) and Fresno State face off in the Snoop Dogg Arizona Bowl in Tucson, Arizona. How to watch, including time, TV schedule and stream info.

California recording artist Snoop Dogg has been involved with Swansea City soccer club since he appeared in a team promotion in July, and now one of his best buddies, Martha Stewart, has become an investor, joining him as a minority owner.

Snoop Dogg set for NBA broadcast debut, joining NBC Sports for Los Angeles Clippers vs Golden State Warriors second-half coverage.

Shante and Snoop's marriage of 23 years far outlasts the average celebrity marriage of about 10 years. Together the couple has three children, Corde (born 1994), Cordell (born 1997), and Cori (born 1999) (via AmoMama ). Speaking of bumps in the marriage, Snoop also has son Julian Corrie Broadus, born in 1998 to mother Laurie Hammond (via AmoMama ).

RedHawks and Fresno State Bulldogs get together for the Snoop Dogg Arizona Bowl Saturday afternoon at 4:30 p.m. ET.