Off the court, White is an an affable pitch man, endorsing brands from Samuel Adams to Culture Pop ... Derrick White buys his ...

The ad redirects consumers to a Samuel Adams microsite that features a sweepstakes. The beer brand is giving out five $100 grand prizes. Other prizes include branded gear. Consumers are prompted to ...

For years, when someone asked Samuel Adams founder Jim Koch what his succession plan was, he would quip: “Don’t die.” Now the chairman of Boston Beer is 75. His company’s sales are falling.

Its brands include Truly Hard Seltzer, Twisted Tea, Samuel Adams, Angry Orchard, Hard Cider and Dogfish Head Craft Brewery. The company was founded by C. James Koch in 1984 and is headquartered in ...