In a graph, titled, "Hispanic & Black households are contributing more than fair share to Target's traffic decline," Numerator said that Target's traffic had fallen by 4.9 million visits in the ...

Here's some more data from Similarweb: Target web traffic was down 1.0% to 4.7 million on Feb. 28 compared to the previous Friday's 4.8 million and traffic on the Target app was down 10.9% to 3.5 ...

In the past four weeks, Costco, which has embraced DEI initiatives, GAINED 7 million shoppers. Target, which got rid of DEI, LOST 5 million shoppers. That's the power we have as consumers.