The White House has directed the General Services Administration to terminate "every single media contract" expensed by the ...
Analysts expect 2025 will be a banner year for advertising M&A following the proposed merger of Omincom and IPG.
"Reimagining our orchestration strategy to get the best out of all of Mediabrands. That was our big 2024 bet," reflects ...
Discover how media agencies are leveraging automation and AI to revolutionize their operations and improve efficiency.