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But a poignant 2013 ad from Guinness flips the switch by presenting a group of athletic, beer-drinking men who are defined as much by their kindness as their physical strength.
Oh no — the ostrich swallowed a Guinness! Starting in the 1930s, different zoo animals came to symbolize the Guinness family. This fingerprint ad reads: "Stout as unique as you are." ...
As the ad points out, Guinness has played a pretty central role in St Patrick’s Day celebrations throughout the black stuff’s 260-year history. Here the brand is suggesting that it can this year too, ...
I am an advertising veteran and current CEO of Ideasicle.com. Jul 04, 2014, 12:10pm EDTJul 24, 2014, 03:00pm EDT ...
Scottish craft beer specialist BrewDog has released a parody video of Guinness' iconic surfers and horses advert. The craft brewery's new drink, Jet Black Heart, is a stout which directly takes on ...
A Guinness commercial has won a TV Creativity award from Thinkbox Academy. "Welcome Back," created by AMV BBDO in London, was voted the best TV ad to debut in May-June, and beat four others to ...
But the ad must be pulled soon to comply with U.S. Olympic Committee rules that generally prohibit marketers who are not official sponsors from featuring Olympic competitors, according to Guinness.
Guinness and the black stuff remain a globally recognized brand, but Arthur Guinness just 255 years ago signed up for a 9,000-year lease. Murphy then speaks to the strength of the Irish diaspora ...
The ad has been viewed 117,000 times on YouTube since being posted Tuesday. Guinness' manufacturer, Diageo, confirmed that the ad was made by BBDO's New York office.
Called ‘All Together with Guinness this St Patrick’s Day,’ the minute-long ad features the hustle and bustle of a typical Irish pub with a group of people enjoying pints with some of their ...
It is in part the success of Swim Black that ensured Surfer got made. Campbell claims the ad led to a 12% uplift in Guinness’s sales; Fennell is a little less forthcoming with actual figures but says ...