That’s the question behind the latest Super Bowl commercial from “He Gets Us,” an organization focused on sparking conversations about Jesus Christ. The 60-second ad will air during the first half of Sunday’s game between the Kansas City Chiefs and Philadelphia Eagles, and it will push viewers toward online resources about greatness and faith.

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The upcoming summer production of the cultural phenomenon at the Hollywood Bowl will be led by Sergio Trujillo, who will direct and choreograph, and Stephen Oremus, who will serve as musical director and conductor. It will also be produced in association with Neil Meron and Robert Greenblatt.