Pepsi gets Becky G to raise Baja Blast awareness in Mountain Dew Super Bowl commercial
When it comes to Super Bowl advertising, PepsiCo wasn’t about to spend upward of $7 million to tout its eponymous cola or its popular sports drink that will already have real estate on both teams’ ...
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Pepsi Max & Time Out launch interactive dining map
Time Out has teamed up with Pepsi Max to highlight some of the top places to eat and drink in cities across the UK. The ...
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Pepsi Suffers the Wrath of (Lina) Khan
In a heavily redacted statement, FTC Chair Lina Khan alleges that Pepsi unfairly advantages one large retailer by providing it with promotional allowances and services such as advertising budgets ...
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Time Out and Pepsi MAX put Top Eats on the map
Pepsi MAX will collaborate on a content partnership with Time Out throughout 2025 with a focus on the best places to eat in ...
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Pepsi sued by federal regulators for giving Walmart preferential soft-drink pricing
The FTC alleges Pepsi violated the Robinson-Patman Act, which bars sellers from giving competing buyers different prices for ...
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Pepsi sued by federal regulators for giving Walmart preferential soft-drink pricing
The agency argues Pepsi gave Walmart promotional payments and allowances, as well as advertising and promotional tools, that it didn’t offer to the retail giant’s rivals. Pepsi denied the ...