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BPG Group's Bushra Khan breaks down the realities of the influencer journey and why understanding the process is essential.
What stood out this year at Cannes was how refreshing it felt when brands didn’t try to carry the weight of the world.
Shangri-La Dubai has appointed Anita Drahos-Nambiar as Director of Marketing and Communications to evolve brand presence and ...
We call ourselves culturally relevant. We’re actually cultural vampires. The pattern is all too familiar. A brand discovers ...
Ebru Tuygun reflects on a panel at Cannes Lions Creativity Festival 2025 and shares how modern CMOs are evolving beyond ...
With ThePubverse by ArabyAds and Spark Foundry, premium luggage brand RIMOWA launches its first CTV campaign in the UAE.
The issue also looks at what’s next for marketing and brand – from multi-modal media, AI, and the future of radio.
Neel Pandya steps down from hiss role as Pixis CEO for APAC, EMEA and Global Partnerships earlier this month after almost five years.
HH Sheikha Latifa bint Mohammed bin Rashid Al Maktoum calls for greater awareness and responsibility in the age of digital ...
By pairing quick delivery with a refreshed product launch, Always and Noon Minutes show how purposeful partnerships can drive ...
Zemse brings more than 15 years of experience working across a wide range of sectors to Tuesday Communications.
Ruya created the AI film in partnership with Acorn Strategy to highlight ease, speed and simplicity for UAE SMEs.
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