AMC is joining major competitors in running even more commercials before the movie begins starting July under a new partnership with NCM.

the chain in a statement to NYT suggested it was prepared for criticism and backlash, noting the decision would not impact the customer's wallets. “For the past five years, AMC has sought out ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

Despite AMC's belief that the pre-show ads will not have a negative impact on the customer, the move sparked outrage on ...

AMC is calling it a source of “vital revenue ... Here’s what that is “I was trying to help”: Instacart shopper tries to convince customer to make cheaper choices after seeing $6 ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

Despite AMC's belief that the pre-show ads will not have a negative impact on the customer, the move sparked outrage on social media as many people expressed their displeasure. "I show up to every ...

AMC moviegoers will be able to cash in on a major discount at the theaters every Wednesday starting this summer. The theater chain announced on May 12 that it will be offering 50% off movie ...

AMC Entertainment Holdings Inc. is slashing ticket prices on Wednesdays for members of its loyalty program as the movie-theater chain looks to boost its cash position by tapping into a box-office ...