Earlier in the summer, AMC Theatres began running some pre-movie commercials in an attempt to add a little bit of revenue.

Last month AMC theaters added a disclaimer to its website, telling patrons the movie would start ‘25-30 minutes after ...

After facing complaints from major movie studios, AMC Theatres is now planning to shorten its preshow before films. Sources ...

When a cinematic ritual feels more like a commercial marathon, it is time to rethink the game plan. It seems AMC has finally hit pause on their ad fest, but only after the audience’s collective eye ...

This former meme stock is back in the saddle, but nothing's really changed for the better since its last run-up and ...

The preshow is a reminder that 75% of the magic of going to a movie is waiting for the movie. It’s a reminder of why you ...

Marvel Studios' is promoting its upcoming Fantastic Four film with a special-edition Galactus-shaped popcorn container, ...

Overall revenues jumped 35 percent to $1.4 billion as the mega exhibitor looks to get out of the debt hole brought on by the ...

AMC Theatres has announced that it is currently working on shortening its pre-show.  Though there aren't many details about ...

AMC Entertainment surpassed Wall Street estimates for second-quarter revenue on Monday, as top U.S. blockbusters such as "A Minecraft Movie" and "Lilo & Stitch" drove more people to its theater chains ...

AMC Theatres announced this month it would be putting more regular advertisements ahead of movie screenings alongside regular movie trailers, according to The Hollywood Reporter.

In addition to half-price tickets, AMC is also offering 50% off its small popcorn and drink combo on Tuesdays and Wednesdays. This move is part of an ongoing effort to revive movie theatre ...