Modern behavioral data science approaches treat every user interaction as a signal. Micro-interactions like hover time, pause ...

Ford is recalling more than 694,000 Bronco Sport and Escape vehicles because the fuel injector may crack and leak, which may ...

Screaming passengers, a smashed watermelon, and a full-blown meltdown—Southwest Airlines just embraced the chaos of its most ...

Ad blockers, the digital shields that nearly one billion internet users deploy to protect themselves from intrusive ...

The surprise success of Zohran Mamdani’s campaign has some business leaders backing his opponent—and directing their millions ...

For the most part, television commercials are not watched so much as endured. People of a certain age will remember the ...

X CEO Linda Yaccarino said she’s stepping down after two years running Elon Musk’s social media platform. Yaccarino posted a ...

Kenyan Beatrice Chebet set a world record in the 5,000 meters, winning the event in 13 minutes, 58.06 seconds Saturday at the Prefontaine Classic. Chebet became the first women to run under 14 ...

Grok was developed by Musk’s xAI and pitched as alternative to “woke AI” interactions from rival chatbots like Google’s ...

A subtle ad about breast cancer self-checks led me to reflect on my own experience and the complex role of pharmaceutical companies in awareness.

"I'm incredibly proud of the X team - the historic business turn around," Linda Yaccarino wrote on X.

In a world where brands seek accountability and precision, and retailers seek profitability, retail media sits at the ...