The "messy girl" aesthetic is back—ditching perfection for personality, chaos, and cool, one wired headphone at a time.

It's not just the Farrah Fawcett feathered cut—there's a ton of inspiration here. While it might be tough for us mere mortals ...

She looks expensive, but in an attainable way. With the perfect blazer and baggy jean combo, you too can be a clean girl — because the aesthetic is all about oversized, sporty basics.

The ‘clean girl aesthetic’ puts mostly white women front-and-center as the preeminent aspirational figure on TikTok. The hashtag tag lacks diversity and caters to one specific demographic.

On July 28, Hadid was spotted at a friend's baby shower in Los Angeles wearing her finest Western-wear. First, she channeled ...

Every summer, a signature aesthetic takes over pop culture. Last year’s brat summer was defined by a lime green palette, messy eyeliner, and carefree energy. But this year, we’re leaning into ...

Step aside coastal grandmother and cottagecore. TikTok has a new aesthetic to strive for, and it’s called vanilla girl. Right now, #VanillaGirl has over 416M views on TikTok with creators ...