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Astronomer hires Gwyneth Paltrow

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Ryan Reynolds’ Maximum Effort ad agency turned Astronomer’s viral moment into marketing gold
Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ad is being hailed as a master class in crisis PR. It comes days after the former CEO and former head of HR were seen embracing at a Coldplay concert.

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Ryan Reynolds' ad agency, Maximum Effort, was behind the Gwyneth Paltrow Astronomer ad
Astronomer winks at viral notoriety with ‘temporary spokesperson’ Gwyneth Paltrow
Astronomer's 'clever' PR move embracing CEO scandal - featuring Gwyneth Paltrow
The US tech firm whose CEO and chief people officer resigned after being caught on camera embracing at a Coldplay concert has released a tongue-in-cheek promotional video featuring Gwyneth Paltrow as...

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Gwyneth Paltrow hired as Astronomer's "very temporary" spokesperson after Coldplay KissCam scandal
Lionel Messi, wife Antonela Roccuzzo 'caught' on Coldplay 'Kiss Cam'
Lionel Messi Attends Coldplay Concert With His Wife and Fans Are Loving It
Football legend Lionel Messi stole the spotlight, but this time not on the field — it was at Coldplay’s concert in Miami.

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Gwyneth Paltrow offers a tongue-in-cheek video as Astronomer’s Coldplay fallout continues
Novella Inspired by Astronomer CEO’s Coldplay Cheating Scandal Read Over 15,000 Times in 24 Hours
Here's how Astronomer used Hollywood to turn a viral disaster into a marketing win
Astronomer managed to shift the narrative around its brand after working with Ryan Reynolds' Maximum Effort on an ad featuring Gwyneth Paltrow.
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What Is Astronomer? All About the Company After CEO Is Spotted Allegedly Cheating at Coldplay Concert
Learn about Astronomer, the tech company at the center of a cheating scandal involving CEO Andy Byron and Chief People Officer Kristin Cabot
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Astronomer Employee Kristin Cabot Resigns After Coldplay Scandal With Andy Byron
Kristin Cabot, who served as a head of HR at data company Astronomer alongside their former CEO Andy Byron, resigned after the pair were seen embracing during a viral moment from a Coldplay concert.
Astronomer HR Exec in Viral Coldplay Concert Video Resigns
Kristin Cabot and Andy Byron now no longer work at the tech company Astronomer, following their Coldplay jumbotron drama.
Astronomer CEO caught cuddling on concert Jumbotron with HR head steps down
Andy Byron steps down as Astronomer CEO following a Coldplay concert incident where he was seen cuddling with his HR head, with co-founder Pete DeJoy stepping in as interim CEO.
Astronomer HR executive Kristin Cabot responds to calls for her resignation
Astronomer's Chief People Officer Kristin Cabot has officially resigned from her position at the company, following a viral moment that saw her being embraced by the CEO Andy Byron at a Coldplay concert.
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