Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Another problem that Meghan has dealt with before is popping up again as some of the categories for her products were deemed ...

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As these brands borrow from the likeness of well-established brands, potential customers either feel confident in the counterfeit or confuse them entirely, mistaking the copycat for the original ...

Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

Korean Air Co, South Korea's flagship air carrier, on Tuesday introduced a new brand logo, marking the airline's first major ...

The Utah Hockey Club filed a trademark extension for the name Mammoth. A Deseret News poll found Utahns favor the name ...

Louis Vuitton is expanding into beauty with the upcoming launch of a beauty brand led by Pat McGrath as Creative Director.

The Denver Dumb Friends League announced its new name, brand identity and logo on Friday. The 115-year-old animal shelter and welfare organization said its new name "reflects who they are today ...

Magenta Telekom is undergoing a design update, whereby from now on, the iconic "T" will be the central trademark. The brand ...

The campaign, which follows a packaging overhaul, includes activations aimed at driving cultural impact, including one timed ...

Korean Air's new brand logo This image, provided by Korean Air Co., shows the company's new brand logo. The design retains the airline's signature Taegeuk symbol and places it alongside the airline's ...