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So you’ve found your signature scent. But when it comes to the eau de toilette vs parfum versions, which should you choose?

2025 is set to be a big year for the perfume industry. As the sector grows and customers find new ways to express themselves through scent, so do its trends, one of which is the resurgence and ...

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In fact there was only non-five star review on the website, from one reviewer who said: “Love the scent but it does not stay.” The CocoMoi Perfume Oil comes in a handbag-friendly rollerball ...

Amazon has cut the price of the site's number one best-selling fragrance, the Vera Wang Princess Eau de Toilette 100ml. Usually retailing for £60, the fragrance is at the time of writing ...

£62, Glossier This high street eau de parfum is deliciously similar to one of my mum’s all-time favourite fragrances, Acqua di Parma Peonia Nobile, combining the sweetness of peony with the ...

This seductive perfume contains key notes of black coffee, white flowers, and vanilla which (in our opinion) smells to die for. Not only is Ariana Grande's Cloud worth the hype, it's also one of ...

And there are some who are so obsessed with their favorite fragrance that they buy them in bulk. (In fact, one celebrity told us that she has 13 bottles of her favorite perfume just in case they ...