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My Coke Rewards Lawsuit Settled, Disappointed Users Get Nothing
It’s been more than seven years since Coca-Cola discontinued its My Coke Rewards loyalty program. If you still have ...
Marketing Dive7y
Coca-Cola exec: Think beyond a single mobile campaign
Since Coca-Cola launched My Coke Rewards several years ago ... To participate in the program, consumers enter unique codes under the caps of specially marked Coke products online or by texting in the ...
Marketing Dive7y
Coca-Cola?s SMS opt-ins increasing 5-10 percent monthly: Study
Since Coca-Cola Co. launched My Coke Rewards three years ago ... To participate in the program, consumers enter unique codes under the caps of specially marked Coke products online or by texting in ...