E.l.f. Cosmetics CMO Kory Marchisotto adds women's soccer to hockey, tennis, swimming, and racing partnerships as the brand ...

The authors compare the leap to AI to using a search engine to help you plan a vacation to an AI agent that can actually book ...

The inside story of how Farley and Ford marketers made a last minute change of plans, that have Ford brand now leading U.S.

Tired of siloed teams and misaligned campaigns? Discover six hidden blockers to marketing performance — and how to break them down, step by step. The post 6 marketing team silos you need to break down ...

Thinking about starting your own hair salon? From legal compliance to market research, find out key steps to getting your ...

Firms and organizations create marketing plans to give themselves goals and guidance on growing their business. Here we go ...

ARTIFICIAL INTELLIGENCE Artificial Intelligence, or AI, has become one of the most important technologies of our time. From helping people write emails faster to creating lifelike images and videos, ...

Infosys Aster™marketing suite and Adobe launch joint offering to enable global brands and marketers to unify customer experience at scale, personalize content to catalyze growth and streamline ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

9 steps to build your real estate marketing plan Now that you have a good understanding of why a marketing plan matters, it’s time to actually create it.

So, there’s less likelihood of discovering gaps down the road. 3. Creating A Marketing Measurement Plan Breaks Down Silos By Nature It requires cross-channel and cross-functional input.

Discover the most effective marketing plan templates for ClickUp, Notion, Airtable, Smartsheet, monday.com, Excel, Google Sheets, and more.