Chuck E. Cheese has recently overhauled its brand, bringing major changes to its nearly 500 locations that longtime visitors might be surprised to see. The biggest? The removal of its iconic ...

Negative space refers to the background, unused area surrounding the key images and elements in a logo. It’s often overlooked, but leveraging negative space creatively enhances logo designs. When used ...

The famous apple logo with the bitten apple has become one of the most recognisable symbols in the world. It is a symbol of innovation, quality and excellence. Apple Inc. is a technology giant that ...