Johnson changed the company's logo, set about redesigning the stores, and — infamously — ended JCP's rotating discounts and sales in favor of everyday low prices. He accompanied it all with an ...
The new entity features other labels owned by Authentic Brands Group and run by Sparc Group. Investors include Shein and mall ...
Here's what you need to know today: The founder of the branding consulting firm that worked with JCPenney on its failed logo redesign says ... strategy director at M&C Saatchi Sydney, is moving ...