JCPenney weathered a bankruptcy, store closings and a Silicon Valley CEO — all followed by revenue declines. Now, the ...

Ally Brooke announces her body inclusive Bold Elements x Ally Brooke collection with JCPenney, which includes apparel and ...

JCPenney is going big on petite fashion with its new collection designed to flatter all body types, no matter their stature.

The collaboration brings a spunky take on fashion, with an emphasis on petites, to the family-oriented department store.

Ally Brooke is celebrating her recent collaboration with JCPenney, brining a new "diverse" fashion line for petite women.

It's not clear yet what the future holds for our local JCPenney store, but something is happening that might put the company in a better retail position in terms of appealing to a broader market by ...

The 650-location department store chain has joined forces with the company behind names such as Eddie Bauer and Aéropostale ...

“Ally likes bold, sexy, colorful and expressive styles,” said Michelle Wlazlo, brand chief executive officer of JCPenney. “She’s very confident in her style and that’s actually why we linked her with ...