NPR's Ari Shapiro speaks with reporter Jon Keegan of The Markup about the data that Kroger grocery chain collects about customers in its loyalty program.

On the other hand, you could pay cash and opt out of a loyalty card program, but the savings incentives won’t be available to you. What are my data rights?

CINCINNATI (AP) — Lisa Williams has never liked sorting through coupons, and she no longer has to at Kroger Co. grocery stores. Every few weeks, coupons arrive in Williams’ Elizabethtow… ...

Kroger invested in dunnhumby and formed dunnhumbyUSA five years ago when it resolved to make better use of its shopper loyalty cards, first issued some 10 years ago and now in the hands of 55 ...

For years, Kroger has made a concerted effort to drive people to its loyalty program and more than 95 percent of customer transactions are tied to a Kroger loyalty card. Kroger leverages customer ...

CINCINNATI Kroger, working with the data collection and marketing company ... More than 55 million people have signed up for Kroger loyalty cards in the 10 years the store chain has offered them ...

For Kroger, its wholly owned subsidiary 84.51° collects first-party data from 62 million American households to operate loyalty programs and promotions, advertise and conduct consumer research.

Powered by cutting-edge data science, 84.51° utilizes first-party retail data from over 62 million US households sourced through the Kroger Plus loyalty card program to fuel a more customer ...

CINCINNATI (AP) -- The Kroger Company has a new program that's appreciated by customers who like saving money but don't like bothering with coupons. The Cincinnati-based supermarket chain is part ...