Lauren was a senior advertising reporter at Business Insider. She writes about the digital advertising and marketing industries, covering big tech companies including Amazon, Google, and Meta as ...
Hi! Welcome to the Insider Advertising daily for August 3. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday.
Hi! Welcome to the Insider Advertising daily for August 10. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday.
Netflix has cut its rates by about 30% from its initial CPM rate of up to $65, buyers previously told Business Insider. CPMs, or cost per mille, is what advertisers pay per thousand views of their ...
Burger King, Johnson & Johnson, and Anheuser-Busch InBev told Business Insider they are sticking with the platform. While brand safety is important to Burger King, it is satisfied with YouTube's ...