The Lebron 21 has design and colorway flexibility, and Nike has been sure to maximize that. This latest scheduled release ...

For nearly five months, Battle tried to persuade Ajayi to purchase his first designer shoe. Ajayi successfully resisted an attempt in the Bahamas and others throughout the year, but the forward ...

The men's team was given the player-exclusive Air Jordan 9 after being awarded the fifth seed in the NCAA tournament.

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

"Why do so many people hate on Jordan 1 Mids?" "asks a Redditor, and it's just one example of many such online discussions.

put on a brave face while cheering on their high school's basketball team. The sisters showed their support for the players, including NBA legend LeBron James's son Bryce, as they pulled off an ...

Note: The highlights attached are from WCIA News at 10 on Thursday night, before the game concluded and therefore don’t ...

Two-time NBA All-Star Stephon Marbury once made affordable shoes so children from poor families could look like a professional player. For the most part, Marbu ...

It only took four seconds for the top ranked team in boys class 2A, Texico, to score in its semifinal round against No. 4 ...

It was a slight jolt to almost anyone watching, because Memphis had been projected to land as low as a No. 8 seed. "My gut reaction is we got what we deserved based on our body of work," Scott ...