BTL Marketing Solutions, a marketing and advertising industry, has officially rebranded as Beyond The Line, marking its evolution from a traditional BTL agency to a full-fledged marketing tech company ...

OMD’s Danielle Atanda, Philips’ Ivone Lima Miranda and Burberry’s Gillian Tozar spoke at Ad Age’s NextGen Marketing Summit ...

The rise of AI in marketing has advertisers buzzing about cost savings and speed to market. But if that’s all they see, ...

Adobe on Tuesday said it is rolling out artificial intelligence "agents" that brands can use to help consumers navigate their ...

The advertising agency AKA NYC has announced a wave of new hires and key promotions across the firm’s client verticals. AKA’s ...

PHOENIX, AZ AND CLEARWATER, FL / / March 11, 2025 / In a significant step towards strengthening its market presence and ...

Five years ago this month, just before 6 a.m. on March 2, 2020, the Nashville office of the National Weather Service posted a ...

NOAA, the agency responsible for weather forecasting and ocean research, has undergone significant job cuts under the Trump administration. These cuts, part of a larger effort to reduce the size ...

Is bird flu spreading among people? Data gaps leave researchers in the dark That’s affecting the agency’s work, she adds. “If you are trying to negotiate a new set of standards or something ...

The Blair Partnership, the literary agency that has repped J.K. Rowling ... overseeing the current marketing, product development, and international publishing teams for Harry Potter.