As shoppers have turned to cheaper alternatives to beat inflation, retailers from CVS to Target and Walmart have invested ...

As growth continues for private label, it will likely require more aggressive investment from large- and mid-size retail grocers in innovation, promotion and expansion, according to Circana’s US ...

Macy’s department stores are launching a new private label brand encompassing essential soft home and hard home categories.

The traditional way that retailers have developed their own-brand programs has been via product-led initiatives and by tier. More often than not, they’re not leaning into a brand-led approach, which ...

Though the chain operates more than 180 stores along the East Coast, its brand recognition isn’t as strong as other players in the nation’s $864 billion grocery retail market. It's working to change ...