OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans.

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Walmart's first logo update in 17 years is garnering significant ... and a "more energised" yellow spark icon. Speaking about the change, William White, the senior vice president and chief ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Arsenal and adidas have today launched the Terrace Icons collection, blending the club’s rich heritage with contemporary culture wear. The 11-piece statement range takes a modern twist on iconic ‘80’s ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

Tiger Woods has hit a roadblock to trademarking the logo for his Sun Day Red apparel brand. Puma filed a notice of opposition with the U.S. Patent and Trademark Office on Jan. 2 arguing that Sun ...

But some people who take a close look at government websites are now wondering if other changes are in the works. Many people now claim the American flag on these websites has a new design. Some on ...