Products marketed toward women and girls such as razors and shampoo can cost more than their equivalent for men or boys. It's ...

Shares of cosmetics company e.l.f. Beauty (NYSE: ELF) were crushed on Friday after the company reported financial results for ...

After the launch of Soft Pinch Liquid Contour, Rare Beauty announced the launch of Soft Pinch Matte Bouncy Blush.

The perfect "unrecognizable makeup" starts with a glowy base. This everyday invisible SPF 30 primer will not only give skin a ...

This weekend, you’ll have the chance to score up to 20 per cent off Trinny London products across the site, thanks to a 48-hour flash sale in honour of founder and CEO, Trinny Woodall, on her 61st ...

Tarte's Shape Tape concealer is a cult-favorite here at PureWow for the way it easily blends into skin and completely covers ...