You've probably noticed lately that a lot of people are trying out alternatives to the big social media networks X, Instagram ...

Social media users unknowingly participate in marketing experiments, but flawed algorithms skew A/B testing results, ...

With fears of a trade war and a potential economic recession rising, the Nasdaq Composite has fallen into correction territory, retreating more than 10% from its mid-December high. Two stocks that ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Bestway Retail has announced the launch of a pilot scheme across a select number retailers in a collaboration with Socio ...

Casting decisions increasingly favour actors with strong social media followings, particularly for youth-oriented projects.

Teads wants to become top dog in open web advertising, or at least the parts that don't fund porn and Breitbart.

Music professionals are turning to data-driven strategies to gain a competitive edge and stay ahead in the rapidly evolving ...

The cryptocurrency industry is more competitive than ever, requiring specialized marketing strategies to build brand ...

It’s 2025 and AI has rewritten the rules, Web 3.0 is shaking up digital marketing strategies, and consumers are demanding ...

As per Comscore data, YouTube got 411 million unique visitors across desktop and mobile platforms in December 2024 ...