USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the results have become the industry-leading tool used to ...

Here are the top 10 Super Bowl 59 commercials, according to USA TODAY Ad Meter panelists.

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the Super Bowl's best commercial. The beer brand brought back the beloved horses ...

USA TODAY, part of Gannett Co., Inc. (NYSE: GCI), announced Budweiser, part of Anheuser-Busch beers as the winner of the 37th USA TODAY Ad Meter compe ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest, with viewers voting “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial during ...

USA Today announced that Budweiser is the winner of the 37th annual USA Today Ad Meter Competition on Monday, February 10 ...

During his stroll through radio row at the Super Bowl on Wednesday, Nacua was asked by Sports Illustrated to draw the Rams’ ...

The Augustine 100, the marching band of St. Augustine High School in New Orleans led the Eagles players and coaching staff onto the field. The players wore white quarter-zip sweat shirts with the ...

Sometimes, in the tech world, visionaries miss the mark. These top 10 tech fails are lessons in what not to do when pivoting ...

Michigan edge rusher Derrick Moore discusses Ohio State's pre-game antics, intimidation attempts prior to the Wolverines' ...

At the time of this article's writing, the Des Moines Arts Festival sits at seventh on USA Today's leaderboard in voting.

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...