Mattel CEO aims to offset Trump’s tariffs by shrinking manufacturing, making more movies
The No. 2 toy company in the U.S. is dealing with tariffs by shrinking its manufacturing operations and leaning into movies ...
Due to tariffs, Mattel will offset toy production with more movies like Barbie
According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...
The Joy Factory: How Mattel Keeps Its Enduring Brands Present in Pop Culture
Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...
US Weekly on MSN11d
Michelle Trachtenberg Was Working on a Screenplay Exposing Mattel Before Unexpected Death
Michelle Trachtenberg was working on a screenplay based on a book that exposed Mattel before her unexpected death ...
MarketWatch27d
Mattel stock rallies, as outlook for profits — and Barbie — outweigh potential tariff impact
Moreover, the toy maker — which oversees Barbie, Hot Wheels and Fisher-Price toys among others — said it plans to buy back $600 million worth of its stock this year. And it said it expects ...
Business Wire11d
This International Women’s Day, Barbie Recognizes the Power of Friendship to Unlock Limitless Possibilities
We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, ...
WhichCar4d
Hot Wheels launches Formula 1 collection ahead of Australian Grand Prix
Hot Wheels F1 collection launched ahead of Aussie GP with miniature cars from eight teams and two box sets for fans to “feel ...