Michael Jordan said he promised Adidas he'd sign if they matched or exceeded Nike's offer: "They couldn't even come close" ...

Many professional athletes earn income over a short period of time. Here's how four of them are planning for their financial ...

Travis Kelce's Friend Flexes Caitlin Clark Gift on Wednesday originally appeared on Athlon Sports. Harry Clark has been a ...

The Sanders family is in a great place at the moment, at least professionally. Despite Deion Sanders' ongoing health issues, he's heading into the 2025 college football season as o ...

PGA Tour commissioner Jay Monahan will leave his post by the end of 2026 with the hiring of Brian Rolapp as the CEO.

Michael Rubin is bringing back Fanatics Festival — a glitzy, star-packed sports convention that lost $15 million in its first year — as a strategic play to deepen fan loyalty and cement Fanatics’ ...

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving ...

Yankees Legend and 2025 Hall of Famer inductee CC Sabathia Joins Softball Superstars Jennie Finch and Natasha Watley on the ...

The French club has links with the NFL and Air Jordan and a store on Fifth Avenue - but experts say they have a way to go to ...

Former Packers cornerback Jaire Alexander has a new NFL landing spot with his former college teammate and Baltimore Ravens ...

National Recruiting Director Adam Gorney named Dia Bell as the top performer from day 1 of the Elite 11 camp at Nike's ...

The New York Jets have a new NFL kicker heading into training camp after impressing in the UFL and even earning a fun ...