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Michelle Urwin, Chief Marketing Officer of Skai, joined Sarah Sluis at Cannes Lions 2025 to share the biggest shifts in ...
David’s Bridal is as much an AI-powered tech company as it is a retailer of wedding apparel, says president and CBO Elina ...
Today, David’s Bridal is as much an AI-powered tech company as it is a retailer of wedding apparel and accessories, according ...
The demise in recent years of legacy DSPs is not a glitch in the matrix; it’s a business model failure, leaving SSPs and ...
Alliant will integrate AnalyticsIQ’s audience modeling platform, which is based on user surveys and studies of health, ...
Capitol One, coffee mogul?; Instagram and TikTok are coming for YouTube TV’s throne; Nike is reversing its DTC course.
Whatever your take on the FTC’s conditional approval of the Omnicom/IPG deal, one thing’s clear: Ferguson is being more ...
A Google Help Center update had advertisers panicking that ads served to bots through Google’s platform would soon double.
In this fast-paced and insightful conversation from Cannes, Michelle Urwin, Chief Marketing Officer at Skai, breaks down the top three trends shaping Amazon Ads and how advertisers are successfully ...
The programmatic mindset often works well when applied to non-advertising industries. Such has been the case for Crisp, the ...
Where would the New York Times be without its recipes?; Cannes Lions deals with controversy; and Netflix wants to get ultra-personal with its ads.
US Bank CMO Michael Lacorazza on creating AI avatars of key target customers to capture insights and inform ad creative.