Pluto has strengthened its creative offering with the appointment of Mark Nutley and Pat Hamill as creative partners. The duo ...

Global studies support this. Amplified Intelligence found that OOH formats are nearly six times more likely than digital ...

dmg media has entered into an exclusive partnership with Ireland’s newest health insurer, Level Health, making the company ...

Folk VML has launched a new campaign for Horse Racing Ireland (HRI), titled “Racing Runs in Us”, reimagining horse racing not just as sport but as a vital thread in Ireland’s cultural fabric. The ...

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland ...

The Grand Prix winners Spark Foundry Spark Foundry won the coveted Grand Prix at the Media Awards 2023 last night while another Core agency Starcom picked up the Agency of the Year award. Core also ...

As the Dublin-based agency Thinkhouse celebrates 20 years in business this year, founder Jane McDaid talks to John McGee about the growth of the agency, its big ambitions for the future and how the ...

Alphabet, Meta, and TikTok collectively command around 60% of Ireland’s total ad spend, highlighting their dominant influence in the shifting advertising landscape. However, as we step into 2025, the ...

BBH Dublin has created a new playful campaign for Tesco Ireland that aims to bring new life to the retailer’s value proposition by shifting it away from mere price-match mechanics and comparisons with ...

Glanbia Performance Nutrition and Opinions won the coveted Grand Prix award at the 19th MII All Ireland Marketing (AIM) Awards in The Clayton Hotel, Dublin. Over 800 professional Irish marketers ...

“IAPI is delighted to support early-stage career professionals through the Cannes Young Lions competition. The opportunity to compete on what is the global stage for an industry showcase provides ...

Javelin has launched a new integrated campaign for Toyota Ireland. The campaign “You’ll Never Take a Wrong Turn with Toyota”, aims to dispel the confusion amongst new car buyers and presents Toyota ...