At the time, Target committed to spending more than $2 billion with Black-owned businesses, such as vendors, construction ...
With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers.
Edelman helped to unveil the “souprise” on Thursday. MINNEAPOLIS: Soup and cough drops are essential tools for anyone battling a cold. So, in a Willy Wonka-esque move, Progresso has merged the two by ...
Praytell and YouGov asked U.S. audiences where they get their news and who they actually trust. Spoiler: It’s not who you think. The findings could and should rewrite your playbook — now. The term ...
Civic groups 'disappointed' after meeting with CEO Marc Zuckerberg as more than 300 companies take part in boycott.
Some of the world’s most powerful political and business leaders will attend the World Economic Forum’s annual meeting in the Davos ski resort in Switzerland next week. But what are top PA ...
PRWeek convenes its editorial team for the first podcast of 2025 to look forward to Feb. 4’s critically important PRDecoded conference where the biggest industry issues will come under the microscope.
The Chinese-owned social platform went dark on Saturday night after months of debate with the Supreme Court.
Brands prioritizing in-person activations in 2025 should put inclusivity and its customers at the forefront, says Allen & Gerritsen’s Caylie Poola. Amidst a global pandemic, brands had no choice but ...
The in-depth report, including the comprehensive PRWeek Agency Rankings, will be published in early May. PRWeek is sending out the call for agencies to report 2024 data for inclusion in its annual U.S ...
Eight highlights from Guillaume Huin’s Q&A on the social platform. In a post on X that has received over 600 comments, McDonald’s senior director of marketing Guillaume Huin randomly invited the ...