Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol orchestrates the turnaround of Starbucks, one thing he wants to see is customers enjoying a “mug hug.

On Monday, Starbucks rolled out a number of changes designed to encourage guests to “stay awhile.” The biggest change is that the coffee chain will once again offer free refills to guests who hang around the store.

Starbucks is beloved by millions for its range of choices. If you want a reliable cup of hot coffee, they've got that for you. If you want an iced latte with skim milk and a vanil

When do Starbucks free refills return? Starbucks dropped the good news this week, and free refills returned on January 27. Here’s how the free refills work: Order “for here”

Now, as the new Coffeehouse Code of Conduct is going into effect nationwide, Starbucks is announcing a new perk for its newly defined customers—and it’s one most people will b