You can’t have artificial intelligence without actual intelligence,' the social media boss said during a Q2 earnings call this week. Investors seem to agree.

Reddit is going to be leaning even harder into search in the coming months. The company has already been working on a plan to integrate its LLM-powered search into its main search feature, but CEO Steve Huffman said he wants users to think of the site as an actual search engine.

Reddit is working on a new unified interface that will merge its legacy search and AI-powered Q&A features, as well as make its search box more prominently visible in the app.