Estimated 24.6 million TV viewers watched inauguration coverage, smallest audience since 2013
The Nielsen Company says an estimated 24.6 million people watched coverage of President Donald Trump's second inauguration.
Nielsen’s Big Data + Panel Technology Wins Accreditation Ahead of TV Upfront
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
Nielsen14h
The Media Rating Council Accredits Nielsen’s Innovative Big Data + Panel National TV Measurement
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
CIO Dive8h
At NRF, 40,000 humans contemplate AI
The technology can help businesses with sourcing and customer service, making it a hot topic during the top retail sector ...
‘A Thousand and One,’ ‘The Woman King,’ ‘Barbie’ Top Annenberg Inclusion Initiative, Adobe’s Latest Film List
Catherine Hardwicke, Olivia Wilde and Destin Daniel Cretton were among top-scoring directors given points for diverse representation among cast and crew.
Cynthia Erivo, Barbra Streisand and More Among Finalists for 30th Annual Audie Awards
On Jan. 22, the Audio Publishers Association announced the finalist list for the 30th Annual Audie Awards. The awards are the ...
6 Winning Customer Conference Strategies That Drive Results
If you're aiming to take your conference to the next level, here are six winning strategies that drive results.
Marketing Dive9h
Dunkin’ CMO on building a ‘cinematic universe’ to capture attention
Jill McVicar Nelson explains what the brand has learned from its Super Bowl ads and how it’s facing uneasiness around ...
The New York Times12h
New York Times - Top Stories
Trump Asserts a Muscular Vision of Presidential Power on First Day Back In a flurry of executive actions, President Trump revived disputed claims of broad presidential authority from his first ...