Before he was a likable sports analyst, Hall of Famer Charles Barkley was a monster in the NBA who gave opposing teams ...

Caitlin Clark's supporters sought the perfect opportunity to take a dig at Nike as frustrations grew over the Fever superstar's delayed shoe release.

NBA legend Michael Jordan faced a steep fine after every single basketball match he played for one specific reason.

USC sophomore JuJu Watkins is already one of the top players in women's college hoops, leading USC to a 28-3 record and a Big Ten regular season title. As a freshman, Watkins averaged 27.1 points, 7.3 ...

McCuin, better known as Coach Yo, only cares about one single thing when it comes to women's college basketball— ...

Maybe the most remarkable thing about Sonny Vaccaro is that after thousands of interviews, a documentary and a feature film about his one-of-a-kind basketball life and decades worth of news ...

BYU Cougars basketball forward Richie Saunders is using his famous family name to his advantage in an NIL deal that ties into ...

Nike Basketball has begun to take a novel approach to preventing sneaker leakers from beating it to the punch: let the ...

Watkins discussed why she partnered with NYX and her relationship with makeup ahead of the video campaign launch.

the Nike A' Ones. The Las Vegas Aces star shared two-time All-Star Allisha Gray's Instagram story on Friday. The story featured an image of a shoe box with Gray using a bunch of eye emojis in the ...

Three esteemed Filipinas were given the rare opportunity to give WNBA champion Sabrina Ionescu's signature shoe Nike Sabrina ...

LeBron James, who was drafted by the Cleveland Cavaliers in 2003, has defied expectations by continuing to dominate the NBA ...