Skechers went after the customers Nike didn’t. It paid off.
The NBA’s 2023 most valuable player and last season’s top European goal scorer aren’t Nike or Adidas athletes. When playing, ...
Next step in Jaylen Brown’s journey comes in his signature sneakers
Star, who has been a sneaker free agent, wore various brands before deciding to develop his own sneaker. It’s a bold endeavor ...
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Air Jordan 5 "Golden Ticket" women's sneakers: Where to get, price, release date, and more to know
The Air Jordan 5 "Golden Ticket" is set to be released exclusively for women, and official images are finally available.
Kyrie Irving Signs 3 NBA Players To Endorse His Sneaker Brand ‘ANTA’
Kyrie Irving signs Cleveland Cavaliers' Caris LeVert, Los Angeles Clippers' Derrick Jones Jr., and Dallas Mavericks' Daniel ...
Three NBA Players Will Don Kyrie Irving’s New ANTA Shoe Silhouette as ‘Brand Ambassadors’
Three household NBA stars will wear ANTA's new Kyrie Irving shoes after joining up with the Chinese sportswear brand.
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"With all these stars, where do I fit into the conversation?" - The answer to this question is the reason MJ didn't sign with Converse
"He was asking, 'With all these stars, where do I fit into the conversation?'" Converse was the first dominant shoe brand in ...
Bucks' Damian Lillard Partners with Adidas for New Signature Sneaker
Damian Lillard is continuing to make a name for himself with the Milwaukee Bucks, this time with an off-the-court milestone.
What EuroLeague and IMG’s new deal means for the NBA and future of basketball in Europe
As whispers about the NBA's potential plans to expand to Europe grow, EuroLeague and IMG have agreed to a new deal.